Fashion Trends, Styles, Celebrity Fashion, and Beauty

Naturally, I’m a dark brunette. For the past year I’ve been transforming into a blonde by way of ombré and balayage at Arsova Salon. Anita identified the daring self I am and asked if I wanted to try the newest Wella Professionals Instamatic by Color Touch. She described it as a pink natural tone to […]

As Seen on Modern Salon Need an idea on how to spruce up your client’s super cute pixie cut? Style it into a short pompadour like this one offered by the stylists at Arsova Salon.

The most frequently asked question about hair color: What is the difference between balayage, flamboyage, ombre, sombre and foiling?

When headed to the beach or a boat party, effortlessly pretty hair is the way to go, especially if you’re planning on taking a dip.

Balayage, the most popular trend in hair salons today! Balayage is for every color and is very low maintenance. It creates depth and dimension leaving the hair looking naturally sun kissed.

The French people sure know their art and particularly for hairstyle enthusiast, balayge is what you need to check it out. Read on what is the buzz about this hair art and find out if balayge is right for you.

Our Virtual Makeover lets you color your own hair with Aveda Hair Color that’s up to 99% naturally-derived.

For the past 90 years salon professionals from all over the United States gather once a year to be apart of the American Beauty Show, held right here in Chicago. This is a weekend event held at the McCormick Place that offers education classes and tons shopping on the exhibit floors. Celebrity platform artists show […]